Your Unique Point of View


I had a chance to go to one of those big positive thinking rallies recently. I am one of those positive personal growth people that really enjoy that kind of thing. Throughout the day, I heard presentation after presentation from some of the best professional speakers in the business; General Tommy Franks, Mayor Rudy Guiliani, legendary Comedian Jerry Lewis and my hero, Zig Ziglar. They presented and spoke amazingly well. They were original.

A couple of the other speakers (I will not name them) also did a fair job, but what I could not get past was that I had heard some of the jokes they told and some of the illustrations they used - THAT DAY! I paid $80 to see some of the world's best speakers and most of what I saw was fantastic. I got my moneys worth. Heck, I would have paid the $80 just to see Zig. As a professional speaker myself, I observe, even take notes. I look for the "job well done" and the "well, I'm glad their job is done" in my profession.

I want to encourage you to never be the person telling a joke that someone has already heard or someone else's story. ALWAYS approach your subject from a fresh and original point of view. How do you arrange to be original when you give talks on the exact same information another speaker does?

Bill Gove, one of public speaking's true legends said that speaking is easy.

Make a point Tell a story
Make a point Tell a Story
Make a point Tell a story

Get it? It's simple.

The 1990 world champion of public speaking, David Brooks took what Gove said and added the unique to it. David said, make a point, and tell YOUR story.

Here is the good news; you don't have to be an Olympic champion or have climbed Mount Everest to have good stories. In fact, having great stories of everyday life will make you more accessible to your audience and isn't the goal of good communication to connect with your audience?

How do you collect these stories? David Brooks recommends that we create a story file or notebook. Pay attention to your own life and look for the stories. They are there; you just need to look for them. When you see a fun and humorous story, write it down. When you see a poignant or reflective story write it down. If you catch yourself thinking about something in an unusual or interesting sort of way, write it down. Are you beginning to notice a pattern here?

Pay attention, write it down and use it.

Use your story file or notebook as a resource when you are preparing for a presentation. I like to think about the points I want to make, and then go through the file to find stories that support the point.

For example, I was enduring a booth at a trade show as a salesperson when a couple of my company's current clients walked and immediately asked "why is your software so much more expensive than everyone elses? I looked at them and in a mere nanosecond reflected on the pain I was in.

For the past two days I had stood in a trade show booth over 10 hours a day. My feet and even my legs were killing me. I answered my price sensitive clients with "do you like my shoes? They thought I was crazy. I said, "No really. Do you like my shoes?" I went on. "I think these shoes look good. They are classy looking and they shine up real well, but I want you to know that they are killing my feet." My clients really didn't know what to think now, but they were listening, so I continued.

"When I bought these shoes, I was shopping for a bargain. I wanted some good looking shoes for under $30.00. I got em'. What I have learned about these shoes as I have stood in them over the past 30 hours is that they are lousy, cheap shoes and that they are causing me an enormous amount of pain. If you had walked into this booth today and asked me if I wanted to buy a pair of the most comfortable shoes in the world, I would not have asked you what they cost. I would have only asked if you took VISA."

The two clients were still listening. "It's true. Most of the other software vendors here offer a good looking package for a lot less money. My only question to you is, do you want to own the least expensive solution or the most reliable and accurate solution?

I then offered them a nifty little ball point pen with my company's logo on it and wished them a good day. I should have spent some more time asking them questions about what they wanted and needed to have happen to know that they were using the best solution, but I just wanted to sit down.

When I want to give an example of value over price, I tell that story. It helps. Most people have experienced a product that is too cheap to get the job done and this story helps us connect.

Here we go with the quick overview:

Pay attention to your life's story's. Write them down. Use them. Got it? Good. Thank you

Steve Brummet is a communication expert, writer and speaker. Steve's company specializes in working with organizations of all types to help their people increase productivity and profit and decrease stress by improving communication skills.

As a writer, Steve has been published in Parenting Success, People of Faith and Family-content.com">Family-content.com

Steve says his clients include a Lions Club in Sherman Texas, his mother in law's ladies group and SOMETIMES his wife and four children will listen to him for just a little while.

www.communicationspeaker.com">http://www.communicationspeaker.com
steve@stevebrummet.com 866.831.1857 214-578-4172


MORE RESOURCES:

Comstock's Magazine

Did You Blow that Presentation?
Comstock's Magazine
You try your best and prepare your hardest for a big presentation, but something goes awry. Nothing deflates your self-esteem faster than a missed opportunity. Disappointing as it may it be, remember everyone has off days — look at Adele during the ...



WJAC Johnstown

Culture presentation held at Westmont Hilltop
WJAC Johnstown
WESTMONT -- After several attempts, a cultural presentation about Islam and the Middle East was held at Westmont Hilltop High School on Thursday night. "I want them to walk away from this and say they are Muslim and they are OK," Samaah Sbeitan said.

and more »


NBA.com

Cavaliers Trophy Presentation
NBA.com
Cavaliers Trophy Presentation. Watch the trophy ceremony and interviews with Kyrie Irving and LeBron James as the Cavaliers beat the Celtics 4-1 in the Eastern Conference Finals. Playoffs 2017: East Finals -- Celtics (1) vs. Cavaliers (2). 6:03. Watch ...
Cleveland Cavaliers Basketball News, Schedule, Roster, Stats - SB NationSB Nation
Boston Celtics Basketball News, Schedule, Roster, Stats - SB NationSB Nation
Golden State Warriors Basketball News, Schedule, Roster, Stats - SB NationSB Nation

all 3,637 news articles »


Budget committee hears electronic poll book presentation
Citizentribune
Prior to the presentation, Hamblen County Mayor Bill Brittain said he will prepare debt and refinancing options for the committee to review at its next budget meeting on Tuesday, May 30. Brittain said he is also working to prepare a second draft of the ...



Inside Higher Ed (blog)

This is a (Presentation) Recording
Inside Higher Ed (blog)
One thing we haven't really touched on is the benefits of recording your presentations and watching the recording afterwards. There are different contexts in which you might record yourself. For example, you might record a conference presentation or a ...



Wicked Local Saugus

Eisener presentation focuses on native Saugus trees
Wicked Local Saugus
Eisener, a member of the Tree Committee and president of the Saugus Historical Society, used pictures she took of trees to illustrate what makes each of the trees unique in a presentation titled “Oaks, Elms and Maples: The Canopy of our Woods and ...



KNWA

Benton Co. to Show Presentation Dealing with Online Dangers
KNWA
BENTON COUNTY, Ark.- - The Benton County Sheriff's Office Cybercrimes Division will host a "Parents Night Out" event to show a presentation dealing with online dangers. The presentation will show parents the dangers children face online and how to ...



Toy Library Presentation To Be Held At Sandwich Library
CapeNews.net
The presentation next week is one of several that Ms. Willsea will be giving in hopes of promoting the concept and gathering support. “We're looking for appropriate space to serve as our headquarters and central hub location, as well as for volunteers ...



City to host active shooter presentation | News, Sports, Jobs - The ...
Alpena News
ALPENA — On June 14, a free workshop at Alpena Community College will teach people how best to protect themselves before, during and after an active ...

and more »


WTAJ

Diversity presentation features Islam and Middle Eastern culture
WTAJ
Westmont Borough, Cambria County, Pa. - The diversity presentation on Islam and Middle Eastern culture took place at Westmont Hilltop High School Thursday night. The key speaker, Samaah Sbeitan,is a Muslim Westmont resident whose kids go to school ...


Google News

Eitforum.com ©