Grand Opening: The Key To Great Presentations


Whether you are speaking in front of a civic group or making a sales presentation, your opening can make or break the deal. Unless you grab the audience at the beginning, they'll be sleeping through your most important information.

You must craft an opening that cannot be ignored. Great openings have three things in common:

- they grab the audience's attention away from whatever else they're thinking

- they maintain the audience's interest

- they are colorful, not black and white

So, you might be wondering how to create an opening that will do all those things. Let's look at my top three tips that will help you create your own grabber openings.

#1. Make a startling statement.

There is nothing like a statement that startles, either because it is so counterintuitive or so amazing, that it gets an audience to sit up and take notice. Here's one friend Harry Hoover used recently in a talk about how to think like Leonardo da Vinci. "95 percent of what we know about the brain we have learned in the past 20 years." Now, that got my attention.

#2. Use a powerful quotation.

You can find quotes from famous and not-so-famous people that are applicable either to the speech topic itself, to the audience or best of all to both. For instance, if you were speaking at a Democratic event on the subject of achievement, you might pull out this one from Rose Kennedy. "Superior achievement, or making the most of one's capabilities, is to a very considerable degree a matter of habit."

#3. Use historic events.

Historic events provide much fodder for openings. If you are giving a speech on perseverance on April 16th, see what happened on that day in history. For example: What do the mimeograph machine and the airplane have in common? Their inventors, A.B. Dick and Wilbur Wright were both born on April 16th, and they both toiled for years before their inventions were perfected.

Here's a bonus tip for creating a grabber opening for a speech in a strange city. Check out the telephone directory. Toward the front, they have great information on local history, as well as more contemporary facts. It's a great resource to help you connect with your audience. There you have my top tips for helping you craft grand openings. Now, go grab your next audience.

Ty Boyd, CEO of Ty Boyd Executive Learning Systems (www.tyboyd.com">http://www.tyboyd.com), is in the Broadcast Hall of Fame and the Speakers Hall of Fame. He has taught presentation skills to Fortune 1000 executives in more than 34 countries. His Excellence In Speaking Institute celebrates its 25th anniversary in 2005.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Quartz

How to nail the Q&A portion of your presentation
Quartz
One of the most challenging parts of a business presentation is managing questions. It is a challenge because questions are hard to control. If your CEO asks you about sales in Brazil, even if your presentation is about something else entirely, you can ...



Presentation on Milton Village Monday
The Patriot Ledger
The master plan implementation committee will hold a discussion on development possibilities in Milton Village on Monday. MILTON − The town's master plan implementation committee will host a presentation on development possibilities in Milton Village ...

and more »


Minnesota Public Radio News

Read Stearns Co. sheriff's presentation in Jacob Wetterling investigation
Minnesota Public Radio News
Stearns County Sheriff Don Gudmundson Thursday outlined a series of errors and missteps by law enforcement in the investigation of the disappearance and death of Jacob Wetterling. During the press conference, Gudmundson pointed to "fatal flaws" during ...



The Onion (satire)

4th Grader Panics Upon Realizing Classmate Giving Presentation Had Exact Same Summer As He Did
The Onion (satire)
ALBANY, NY—Shaken to his core by the realization that he had independently shared every significant detail of his fellow classmate's vacation, fourth-grader Bryan Gardener was sent into a profound panic Thursday as it dawned on him that student Jimmy ...



Recode

Watch: Scott Galloway's provocative predictions on Amazon, Walmart and the future of retail
Recode
Scott Galloway, NYU Stern School of Business professor and future co-host of our new Pivot podcast, kicked off Recode's Code Commerce conference this week in New York with a wide-ranging and humorous presentation. There he discussed everything ...

and more »


PowerPoint/Presentation Specialist
mediabistro.com
A high-level government office is seeking a multi-talented individual to spearhead Microsoft PowerPoint operations. This specialist would both design and present slideshows for internal purposes, working hands-on with various government officials.



The Providence Journal

Presentation in Narragansett details destruction of the Great Hurricane of 1938
The Providence Journal
The Narragansett Historical Society, along with the URI School of Oceanography and South County History Center are sponsoring the event, which begins at 6 p.m. with a photo display and short film, followed by a talk by URI marine archeologist David ...



Presentation about Islam at Gilford Library Sept. 24
The Laconia Daily Sun
GILFORD — There will be a video presentation on “Political Islam” and “Understanding the Threat” at the Gilford Public Library on Monday, Sept. 24, at 7 p.m., followed by an open discussion. advertisement. For more information, email ...



Comicbook.com

'X-Men: Dark Phoenix' Trailer Debuts at Fox Marketing Presentation
Comicbook.com
Nikita Byrkin of The Flick reports that 20th Century Fox hosted a massive promotional presentation in St. Petersburg, Russia, for upcoming movies, including Alita: Battle Angel and X-Men: Dark Phoenix. Byrkin then revealed Fox debuted a trailer during ...



Dove Medical Press

Scalp metastases as first presentation of pulmonary adenocarcinomas: a case report
Dove Medical Press
Here we report a 64-year-old asymptomatic female patient with Peutz–Jeghers syndrome presenting with multiple scalp metastases as the initial manifestation secondary to lung adenocarcinoma. Subsequent lung computed tomography scan showed large ...


Google News

Eitforum.com ©